I guess it’s because it’s Hump Day today that I found myself blogging again. Or maybe it’s more because of what I read while scrolling on my Facebook feed today.
Found this post about content creation, influencing, and blogging. It spoke to me as a blogger who started in the 2000s and who transcended into — well, I dunno if I can call myself an influencer or a content creator in the strictest sense. But you know, one of those who, because of blogging, got invited to events, was sent PR stuff, and was given opportunities to promote products and services on my social media.
Looking back at my journey, I started blogging because, well, I just wanted an outlet. A space where I can write about what I thought about things. And, with Hits and Mrs., my journey from married life to parenthood. Plus, I was interested in SEO then (which, back then, was something new) and my new officemates were learning about Google Adsense, so I thought that building a blog would be an avenue to practice all those learnings.
While doing all those things, I got my first event invite, then another, then some PR postings, then review opportunities. Through blogging, I was able to connect with a popular food brand (if you’ve been following me ever since, you’d know which brand that is) and fellow bloggers (mostly foodies and moms), some of whom I consider good friends.
I was in a small-to-medium-sized group of like-minded individuals with similar interests who enjoy sharing experiences with each other. I enjoyed it a lot.
Then, with the advent of social media, that world suddenly grew. The “influencers” came into being. And at one point, it got kinda competitive. And I allowed myself to get sucked into it.
I think swimming into that “trying to be an influencer” thing made me lost my mojo. There was a time that I really didn’t want to write or post anything anymore. I could go for weeks not publishing anything on my FB or IG, and even months not blogging.
Which I also found weird because back then, even if I was busy with work and family and a whole lot in between, I found time to update my blog and socials. But up until recently, I really didn’t feel like doing it anymore.
Came to a point that when I lost all the contents of my old blog, I was almost deciding on not rebuilding this blog.
Good thing I had blogger friends who encouraged me to start again.
Going back to the article I shared above, it struck me when he was quoted saying, “Keep your intentions pure.” This, I believe, was what I lost in the middle of my blogging journey. My original, pure intention. I started this because it was solely for me. As time went by, I was made to believe that I should be writing to please others, to convince others, instead of myself.
By not focusing on my original intention, I lost my way.
And that’s what I’m working on right now: bringing back the WHY of my blogging journey.
So yes, you’ll probably read more personal stuff from me. Maybe a bit of PRs that I think would be helpful to parents. But I’m committing myself to write more of my experiences or opinions on whatever, just like when I started blogging in 2008. You might also see posts wherein I’m experimenting on something (affiliate marketing, probably, since I’m trying to delve into that for work as well). But starting today, a huge percentage of my posts would be for me.
If ever I post sporadically, that’s because of my moods, LOL!
So here we go. I hope I could sustain this. Well, I just have to remember my WHY.
——–
Cover photo by Lisa Fotios on Pexels
